How Artists Grow Their Business With The Internet

How Artists Grow Their Business With The Internet

Gone are the days when the avenues for promoting a business are limited to a physical store or advertisements on TV, radio, and print. Pop stars and other celebrities nowadays take advantage of the social media through platforms like Youtube, Instagram, and Facebook to boost the number of their followers. We can even hear or read about ‘sensations’ who become famous simply by going ‘viral’ online. A few posts later, the whole world knows about their brands, from make-up to clothes and apparel, to anything big companies pay them to endorse.

While this is true, visual artists also have a list of tricks up their sleeves to gain strength or optimize their popularity in the art industry through the World Wide Web. Hence, if you are a photographer or a graphic designer who wants to increase your customer or fan base, you better read this article from start to finish.

1. Online Portfolio

Almost everyone run to the internet to search for something these days. With this in mind, any artist can showcase his collection to the public by creating an online presence.

A graphic artist would find it relatively easy to upload sample works to a gallery, while a photographer or painter needs to take quality shots of their masterpieces before posting them online. Some choose to create videos to gain popularity such as their tips and tricks on how they do great pieces of art. Having an online portfolio is similar to having a private museum which also brings a sense of self-gratification to the artist.

2. Having A Well-Designed Website or Page

An artist or any business entrepreneur can build up his credibility online through a personalized website that shows his products or services are accessible to everyone. Content management platforms such as WordPress, and social media sites such as Instagram, Facebook, Pinterest are useful to reach larger audiences.

WordPress, for instance, is an excellent base to start with, considering its user-friendly interface, an integrated market software, and free templates to match almost any genre. Any artist can create a simple yet ‘stylized’ page that promotes his products and services. Like social media sites, setting up a personal blog or website creates an interactive place for comments and exposure.

3. Optimize Your Services Online

Technology allows artists who have established websites to use call-to-action buttons to optimize their page and posts regarding the products and services they offer. Online applications make it easy for the artists to create buttons or forms encouraging people to sign up, contact them, buy now, etc. Some even place captions on their posts inviting readers to share or to subscribe.

Artisans can also build site traffic by posting their personal backlinks to social media sites, which additionally creates an avenue where they can inform customers or fans about special promotions and any updates on their offered services. Producers and indie artists alike also make use of our favorite online shopping websites such as eBay, Amazon, Shopify, and Etsy to sell their works of art.

4. Email Marketing

Some artists today keep their subscribers updated through newsletters via email. This marketing strategy is both inexpensive and a powerful tool for promoting products, announcing appearances, or creating brand awareness.

That concludes my list of tips on how any artist or anyone can use the Internet as a tool for cost-efficient marketing. Well, if you have the talent, flaunt it!

6 fitness Instagram accounts that have amazing pictures

6 fitness Instagram accounts that have amazing pictures

The Instagram has taken the fitness industry by storm. The fitness experts and people who are fit upload hundreds of lovely photographs on their Instagram account giving motivation to people all around the world. Whether it’s showing off your new yoga mat aa new bodyweight movement, pictures shared by fitness professionals can motivate people to move. Instagram pictures can motivate people to run faster, push their limits, reach their fitness goals and learn about healthy news and supplements. Having a great health and fitness related picture in your newsfeed daily will help you to learn new things. Here is a list of the best Instagram accounts whose pictures will truly inspire you to be fit and healthy.

1. The North Face


It is a great Instagram account for those who live in the city. They don’t get to see much of nature. In this account, you will get beautiful pictures of nature. You will see pictures of thrill seekers like climbers, skiers, and hikers. They share pictures of their intense training regimes. The pictures are amazing and will encourage you to try out these outdoor sports instead of locking yourself up in the gym all day to make your body feet. Outdoor activities like rock climbing, hiking, etc. are very good exercises and keeps the body healthy and fit.

2. BurnThis


You will get feed from like-minded gym goers. Unlike in the case of other accounts where photos are shared by fitness experts, normal gym goers share their photo and inspire millions of people. They share selfies and inspiring quotes with one another. Every day, you will find positive and motivative messages from this account. The pictures represent real people and not a model or bodybuilder. This is inspiring as people know that they can also achieve that body if someone next door can.

3. GoPro


A wearable camera is used to capture unbelievable moments. Using this camera, the athletes capture their impressive feats. The lens travels with the person wherever he goes; into the ocean, on the trails, down the slopes, etc. this page for instant workout mojo from the world’s top skiers, surfers, and more. Professional skiers, hikers, and others share the photos of their most awe-inspiring moments through this account. The photos are great inspirations.

4. Jessi Kneeland


She is a coach and a fitness blogger. For many years she is trying to help women remain fit. You will find pictures of her strong physique and excellent PRs in the weight room. She shares positive thoughts on how to appreciate your body. People from normal walks of lives can easily relate to her posts. The pictures shared on this account give inspiration to many women around the world.

5. Runner’s World


This account is for those who need inspiration for running. You will get tips from the top coaches. You will see pictures of home workouts. The pictures inspire people to run. You will find pictures on finishing line in races, running on treadmill, and more. The pictures of this account will help you run regularly to keep your body fit and healthy.

6. iSurf iYoga


It is a great inspirational account for those who love to surf and practice yoga. You will find pictures of people surfing and practice yoga in beautiful tropical places. You will feel like you are on a mini vacation once you look at the photos. You will also find pictures of people doing both yoga and surfing.

People who love Instagram become addicted to the fitness photos uploaded on Instagram accounts. They refresh their Instagram feed now and then. It is an excellent way to boost your motivation during lunch break or while you are stuck in a traffic jam on the road. Thousands of trainers and athletes from all over the world share amazing pictures in these accounts. These pictures act as great motivation to visit the gym regularly or workout at home. Along with photos, you will get inspirational tips, recommendations, and tips to work harder towards building your dream body. The best part of Instagram accounts is that like-minded people share their pictures. This is a huge motivational factor. You should visit these Instagram accounts and see the pictures to inspire you to follow your exercise regime regularly.