How Artists Grow Their Business With The Internet

How Artists Grow Their Business With The Internet

Gone are the days when the avenues for promoting a business are limited to a physical store or advertisements on TV, radio, and print. Pop stars and other celebrities nowadays take advantage of the social media through platforms like Youtube, Instagram, and Facebook to boost the number of their followers. We can even hear or read about ‘sensations’ who become famous simply by going ‘viral’ online. A few posts later, the whole world knows about their brands, from make-up to clothes and apparel, to anything big companies pay them to endorse.

While this is true, visual artists also have a list of tricks up their sleeves to gain strength or optimize their popularity in the art industry through the World Wide Web. Hence, if you are a photographer or a graphic designer who wants to increase your customer or fan base, you better read this article from start to finish.

1. Online Portfolio

Almost everyone run to the internet to search for something these days. With this in mind, any artist can showcase his collection to the public by creating an online presence.

A graphic artist would find it relatively easy to upload sample works to a gallery, while a photographer or painter needs to take quality shots of their masterpieces before posting them online. Some choose to create videos to gain popularity such as their tips and tricks on how they do great pieces of art. Having an online portfolio is similar to having a private museum which also brings a sense of self-gratification to the artist.

2. Having A Well-Designed Website or Page

An artist or any business entrepreneur can build up his credibility online through a personalized website that shows his products or services are accessible to everyone. Content management platforms such as WordPress, and social media sites such as Instagram, Facebook, Pinterest are useful to reach larger audiences.

WordPress, for instance, is an excellent base to start with, considering its user-friendly interface, an integrated market software, and free templates to match almost any genre. Any artist can create a simple yet ‘stylized’ page that promotes his products and services. Like social media sites, setting up a personal blog or website creates an interactive place for comments and exposure.

3. Optimize Your Services Online

Technology allows artists who have established websites to use call-to-action buttons to optimize their page and posts regarding the products and services they offer. Online applications make it easy for the artists to create buttons or forms encouraging people to sign up, contact them, buy now, etc. Some even place captions on their posts inviting readers to share or to subscribe.

Artisans can also build site traffic by posting their personal backlinks to social media sites, which additionally creates an avenue where they can inform customers or fans about special promotions and any updates on their offered services. Producers and indie artists alike also make use of our favorite online shopping websites such as eBay, Amazon, Shopify, and Etsy to sell their works of art.

4. Email Marketing

Some artists today keep their subscribers updated through newsletters via email. This marketing strategy is both inexpensive and a powerful tool for promoting products, announcing appearances, or creating brand awareness.

That concludes my list of tips on how any artist or anyone can use the Internet as a tool for cost-efficient marketing. Well, if you have the talent, flaunt it!

The Best iOs Apps For Artist

The Best iOs Apps For Artist

There’s no time to waste, even for artists on the fly! Nowadays, we humans are incredibly glued to our phones because of technological innovations, but that shouldn’t hinder us from creating art!

Thanks to the smartphones of the modern age, we now have thousands of applications to use!

Here are five amazing iOS apps for your creative needs!

1. Procreate

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Savage Interactive created the first app on this list. Procreate is drawing and painting application allowing you to make quick and precise artworks on the fly. Pete Fowler, the creator of the Super Furry Animals Collection, even praised the app for its usability.

With 64-bits and 4K quality, this is one of the best apps you can use as an artist!

2. Adobe Photoshop Sketch

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We all know that Adobe has made its name in the art industry. Another great addition to their long line of design software, Adobe Photoshop Sketch is a portable and easy-to-use app for artists! With the almost the same functionalities as its desktop counterpart, Adobe Photoshop is a great addition to your art apps collection!

3. Adobe Illustrator Draw

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Adobe gets another spot on this list with Illustrator Draw. This app is perfect for those who love to sketch and doodle on their phones. If you have an idea for a painting, why not try it out on this app!

4. Autodesk Sketchbook Pro

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Autodesk Sketchbook is another drawing application we recommend for your iPad. It’s free for downloading but for $4, you can get the pro version, which has more materials and colors to use! It’s one of the easiest and most versatile drawing apps to add to your phone!

5. Tayasui Sketches

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Tayasui Sketches is one of our favorites especially when we get a sudden influx of inspiration. It’s free and has an abundance of colors and drawing tips to choose from. With a shading wheel for different color hues, this app is one of the best ways to draw on your iPhone!

3 Easy Steps You Can Take to Learn How to Paint

3 Easy Steps You Can Take to Learn How to Paint

You don’t have to be the most talented person to paint. In today’s world, there are so many ways to paint, from modern art to caricatures and even abstract painting.

Remember, the greatest painters of all time had skills, of course, but they couldn’t reach that level of expertise without practicing.

Even if you’re a novice painter, with practice and dedication, you may become one of the greats.

1. Know Your Materials

There are different kinds of paint, brushes, canvasses and tools that come into play when creating a painting. You must realize that painting isn’t just about what you make, but also what you use. All painting lessons start with the usage of different materials, so get familiar with all the items you plan to use for your painting.

2. Color Theory

There’s such a thing as color pallets. Painters know how to use the right combinations of paint when creating a masterpiece. You can’t just get random colors and mix them together to create a painting. Painting is a well-thought process that needs you to get your act together. There are many websites dedicated to color pallets, so you should check them out if you need to!

3. Painting Layers

This is the part where you think of your painting as a cake. Artists don’t just use specific colors for the parts of the piece, but they blend colors to get their desired shade. This entails countless hours of adding layers to your canvas. Da Vinci used a technique called “sfumato” where he created a smoky effect using multiple layers of paint. This technique was so difficult that he left this world with so many unfinished paintings, but with the iconic Mona Lisa to make up for them. This doesn’t mean that you should learn Da Vinci’s technique. It just means you should utilize your style of layering to create your painting because it’ll spell the difference between a forgettable piece of work and an iconic masterpiece.

Top 5 Weirdest Museums in the World

Top 5 Weirdest Museums in the World

Strangeness in its most natural sense is also a form of art. Artists from all around the world capitalize on strangeness and use it as a medium to convey their message. Thankfully, exhibits and museums around the globe patronize artists who want to share in being unique and unexpected.

Here are 5 ‘strange’ museums to see for a unique experience.

1. Icelandic Phallological Museum

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Reykjavik, Iceland
Judging by the name, you know you’ll see everything penile. It houses over 215 images and depictions of penises and other parts of the male sex organ. If you’re into that sort of thing, or simply want to see something out of the norm, then this place is for you!

2. The Museum of Bad Art

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Brookline and Somerville, Massachusetts, USA
It’s known as the MOBA for a reason, but not because the art is ‘bad’ per se. The museum is highly inventive because it’s an exhibition of poor craftsmanship in each of its pieces. The museum’s meant to show you that you can do better. It’s an opportunity to inspire you. Since the art is worse than you can imagine, you’d be implored to create something better with proper execution.

3. Sulabh International Museum Of Toilets

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New Delhi, India
Your toilet is probably one of the most underappreciated things in the world. Some people do take pride in well-designed bathrooms, but others only want to showcase the history of our medium of excretion. At the Museum of Toilets, you’ll see a wide variety of toilets from ancient chamber pots to Victorian latrine seats! With toilets dating back as far as 4,500 years, you’re in for a treat. Don’t worry! They don’t smell bad!

4. Avanos Hair Museum

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Avanos, Turkey
This hair exhibition made by potter Chez Galip is the next installment on this list. With an accumulation of hair from more than 16,000 women, you’re in for a unique experience. Hair is only just the fastest growing part of our body, so why not appreciate it through this museum?

5. The Museum of Broken Relationships

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Zagreb, Croatia
This museum is more creative than strange, but you may find some of the most intricate pieces here, because, after all, they represent broken relationships. Here, guests are urged to bring a particular item from their past, reminding them of a broken relationship, but this is an excellent opportunity to let go of some unsettling experiences.